Reality Matters

Something fundamental is failing in America. Facts and evidence no longer reliably constrain power. A country increasingly shaped by falsehoods—by loyalty and force over truth—is taking form.

This is how free societies unravel.

Reality has consequences.

You’re Not Imagining This

What feels unsettling now isn’t just disagreement or polarization. It’s the sense that shared reality itself is slipping.

Conversations no longer resolve. Evidence no longer settles disputes.
Power is acting with fewer constraints—and less accountability.

This Didn't Happen By Accident

Shared reality didn’t simply erode on its own. Over decades, confidence in truth weakened, norms of honesty were tested, and techniques of distortion were refined and normalized—until falsehood could be used strategically and at scale.

As these pressures accumulated, systems evolved that rewarded outrage and loyalty over accuracy, fragmenting public understanding. Facts have lost their ability to constrain outcomes, accountability has weakened, and shared reality no longer binds.

How the System Works

Modern information systems reward speed, engagement, and repetition more reliably than accuracy. Claims that provoke strong reactions spread farther and faster than those that require verification or context.

Over time, these incentives shape what is seen, shared, and believed. Corrections arrive late or not at all. Disagreement hardens instead of resolving. People are exposed to different streams of information that rarely converge.

The result isn’t simply disagreement—it’s a system that favors distortion, weakens accountability, and makes shared understanding increasingly difficult.

The Solution

Not every response to this moment needs to be loud. Meaningful cultural change often doesn’t begin with confrontation. It begins, in this case, when enough people quietly but firmly refuse to abandon reality.

Commitment to facts and evidence is widespread in American life. But dispersed across communities and political identities, it remains fragmented and diffuse—less influential than smaller groups unified by identity and loyalty rather than evidence. 

It can begin simply.
A shared signal that facts still matter.
That evidence still matters.
That truth still matters.

When those commitments become visible, they accumulate. And with accumulation, cultural gravity shifts.

The Reality-Based Community Card

The Reality-Based Community card is not a badge. It’s not a credential. And it’s not a test.

It’s a simple, visible signal of a personal and shared commitment:
that facts matter,
that evidence matters,
that truth matters.

Carry it quietly or openly—the meaning holds. Its power doesn’t come from enforcement. It comes from accumulation.

When enough people make the same small commitment visible, culture begins to shift.

The Invitation

You don’t have to do everything.  And you don’t have to decide everything now.

You can learn more about how this works. Or you can choose a simple way to make your commitment visible.

Both matter. Neither requires agreement on everything. And participation is not contingent on purchase.

If reality is worth defending, you’re already closer than you think.